It’s not hard to find meaning and complexity in mediocre art; we just need to remember that it’s our intelligence doing the work, not that of the mediocre artist. Pop songs are ideal for this kind of thing. We can uncover all kinds of metaphysical conundrums and profound doctrines in the work of Junior Senior and Blur, if we try hard enough. And we are confident that the artists themselves won’t contradict us. If they were such deep thinkers, why would they be making a living as pop stars?
We can be shaken from this complacency in only one way. That is, if a songwriter keeps impressing us, consistently throughout a song or an album. When it keeps happening, we have to consider that they might be genuinely talented. (Unless we’re Morrissey fans, in which case we’re
certain our idol should be Prime Minister and Poet Laureate.)
This is about more than intelligence and eloquence – quite a lot of songwriters can do that. Joni Mitchell and Craig Finn and Lloyd Cole and Regina Spektor all clearly have a brain. But the genuinely poetic is harder to find, and I can only think of a couple of examples. In the case of David Gedge of The Wedding Present, I’m arrested by the psychological truth of his songs.

There’s nothing showy about Gedge's words – but they resonate. If I had to sum it up, I’d say that listening to Gedge is like overhearing one end of an especially memorable phone call on a train. Indeed, many Wedding Present songs are one side of a conversation, including this gem:
Give My Love to KevinWhy should I want to know his name?
What difference does it make?
You know I tried dead hard to keep away, I just had to call again
Where did you go last night?
Oh, what's that new place like?
Okay, I won't ask any more questions
Then you can’t tell me lies
Well, they always need good men
They're crying out for them
It's not the sort of job I'd do myself, but then I'm not him
Oh, he buys you pretty things
And what does your mother think?
I just can't bear to imagine you sharing a bed with him
Tell me why should I be upset?
Some kid I've never met
We better sort this out before I go and say something I'll regret
No, I'm sure it suits him
I'm not trying to be anything
Before I leave I want you to give my love to Kevin
A throwaway title? A throwaway closing line? With other writers, it might be; but the request to give my love to Kevin is at the centre of the song. For a start, you only give your regards – let alone your love – to people you’ve already met. Our protagonist is being too friendly. And the reason is clear – he’s held in the self-conscious double bind of the ex-boyfriend (or ex-girlfriend, but to stick with the text) watching his replacement. He tries to be indifferent – ‘Why should I want to know his name? / What difference does it make?’; ‘…why should I be upset? / Some kid I've never met’ – but, as we know from observing people we know, the careless shrug is a pretence. After all, calling the guy ‘some kid’ is an attempt to belittle him. If her new man is just a ‘kid’, then the speaker can assert his superiority – which he needs psychologically. So he must be ‘upset’: otherwise he’d say, ‘someone I’ve never met’.
Equally, we can’t ignore the centrality of the word ‘Kevin’ in a song that begins ‘Why should I want to know his name?’ and then can’t forget it. Kevin’s ghost lurks in about half the end-words (‘again’, ‘them’, even ‘questions’), and it is partly the silliness of the name that makes it stand out. It might well be what the woman protests ‘suits him’. The first song on the album (George Best) is called ‘Everyone Thinks He Looks Daft’. This track appears to be related, and could have been called ‘He’s Got a Daft Name’. (There’s Kevin Rowland, of course, and Kevin Spacey; but they needed enormous talent to rise above the Federlines and Keegans and Costners, who have a definite cartoonish pathos.)
The other point is that the speaker has no idea what Kevin is like, apart from the guy’s name. The ‘difference’ it can make is the same as the difference made by knowing what his job is. It’s going into a mental image which can then be hated. This is a competition, for sure. You need to
hear the song to feel Gedge’s intonation – always strangled, he makes a good effort at graciousness on ‘Well, they always need good men / They’re crying out for them’, but finally lets it slip with ‘…but then I’m not
him’. There’s a stalkerish intensity to the speaker: the flurry of questions, some quite personal (‘what does your mother think?); the gratuitous meanness (‘I won’t ask any more questions…[slight pause]…then you can’t tell me lies); the self-centredness. (‘I just can’t bear to imagine you sharing a bed with him.’)
It might be stretching an already pretty elastic point to make explicit what seems implicit in the apparently conversational platitudes. ‘Give my love to Kevin’ suggests ‘All the love I gave to you, just give it to Kevin’, or ‘The love that I could once count on, just give it to Kevin’. ‘What’s that new place like?’ is only innocent if you don’t substitute ‘life’ or ‘man’ for ‘place’. The speaker is outside the woman's life, for the first time he can remember; he even suspects she is lying to him, so he really is totally excluded.
But he’s wistful too. If she was still in his life he’d have been to ‘that new place’, rather than wasting his time ‘trying dead hard to keep away’. That reminds us that he’s not just competing with Kevin – the ‘kid’ with the stupid name and the dull job – but with his ex. ‘Everyone Thinks He Looks Daft’ begins
Oh why do you catch my eye, then turn away?
I thought we said all the things we had to say
Shaun said he saw you holding hands with your new friend
How does it feel to know you've just won again?This gets right to the heart of it. There is a tendency to crow in both songs, and throughout Gedge’s oeuvre. But it’s not really about going and saying something; it’s about regretting it. It’s not about having one more thing to say; it’s about the shame of being unable to ‘keep away’. It’s not about being cool, but rather about being upset. Gedge’s achievement is in portraying with total accuracy what it is to be the loser. And only through that accuracy will we find any dignity, since, as someone once said, I am human, therefore nothing human is strange to me.